Brand Thunder Hires New Business Development Manager by Brand Thunder

For Immediate Release

COLUMBUS OH (December 3, 2008) — Brand Thunder LLC, the branded browser specialists, is pleased to announce that Ryan D. Miller has joined the company as Business Development Manager.

Miller will be responsible for broadening the vertical markets in which Brand Thunder’s branded browsers are being utilized. He brings a solid background in technology, marketing and business development and has held positions at Assurance Group, Sapphire Technologies and Junior Achievement of Central Ohio. He remains active with Junior Achievement and is currently serving on the board of directors for the Heart of Ohio Tech Prep Consortium. Miller received his B.A. in Psychology from Flagler College.

“We’re seeing increased demand for our custom, branded-browser themes,” says founder Patrick Murphy. “And, we find ourselves talking to a range of departments within a company - Executive Management, IT, Marketing, Innovation and New Media. We needed someone adept at addressing the needs of each audience, and Ryan’s broad accomplishments make him an ideal choice to fill this role.”

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

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Brand Thunder Wins Society for New Communications Research Award for the NHL’s Washington Capitals Custom Browser Theme by Brand Thunder

For Immediate Release

COLUMBUS, OH (November 20, 2008) — Brand Thunder LLC, the browser customization specialists, announced today it won the award for New Media Creation, Corporate Division in the Society for New Communications Research 3rd Annual Excellence in New Communications Awards. The award-winning Washington Capitals browser theme is at http://capitals.nhl.com/browser.

The custom browser theme reworks the visual style of the browser to match the colors and logos of its partners while also adding content and functionality to the browser. The custom browser theme provides marketers with a persistent means to keep their brand presence with their customer whenever they are connected to the Internet.

The Society’s prestigious awards program honors individuals, corporations, nonprofit organizations, educational institutions, and media outlets that are pioneering the use of social media, ICT, mobile media, online communities, virtual worlds, and collaborative technologies in the areas of business, media, journalism and professional communications, entertainment, education, social initiatives, government and politics. This year the Society’s Fellows reviewed nearly 100 case study submissions. Winning case studies have been published in the New Communications Review.

“We’re pleased that such an esteemed organization has recognized our branded browser themes as a compelling new media marketing tool,” says founder Patrick Murphy. “And, congratulations to the Capitals who continually test new media programs and are generating meaningful results for their business. They deserve this.”

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

###

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Huffington Post and Brand Thunder Create Custom Browser Theme to Deliver Breaking News to Growing News Community by Brand Thunder

For Immediate Release

COLUMBUS (October 27, 2008) — Brand Thunder LLC, the browser customization specialists, announced today its relationship with the Huffington Post to build a custom browser theme to allow users of the Huffington Post site to get breaking news delivered directly to their Internet browser.

The Huffington Post Browser also marks the first time Brand Thunder’s customizations will be available as both an enhancement to a browser or a single download of browser and customizations. The complete bundle distributes the Mozilla browser code, the same browser as Firefox, and adds branding, custom links and news feeds. Additionally, a one click uninstall will allow a user to simply remove all elements of the customizations. Earlier customizations required a user to navigate two locations within Firefox’s Add-ons menus for removal.

“We’re honored to be selected by the HuffPost to build their custom browser,” says founder Patrick Murphy. “And their demand for excellence helped us evolve the Brand Thunder product suite in a positive way for our end users. It’s the perfect execution of a powerful brand, an engaged community and a re-envisioned browser that better meets the needs of the avid Huffington Post participant.”

The custom browser theme can be downloaded at http://www.huffingtonpost.com/firefox.

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

###

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Brand Thunder a Finalist in Excellence in New Communications Award for the NHL’s Washington Capitals Custom Browser Theme by Brand Thunder

For Immediate Release

COLUMBUS OH (October 22, 2008) — Brand Thunder LLC, the browser customization specialists, announced today it is among the finalists in the Society for New Communications Research 3rd Annual Excellence in New Communications Awards.

The awards program honors the work of corporations, governmental and nonprofit organizations, educational institutions, media outlets and individuals who are innovating the use of social media, ICT, mobile media, online communities and virtual worlds and collaborative technologies in the areas of business, media, and professional communications, including advertising, marketing, public relations and corporate communications, as well as entertainment, education, politics, and social initiatives.

The Society for New Communications Research, a nonprofit think tank focused on the latest developments in new media and communications, has entrants submit case studies detailing their initiatives and technologies. The winning case studies are published on New Communications Review and the winners will be honored at the 2008 Society for New Communications Research Symposium & Awards Gala, which will be held November 14 in Cambridge, Mass.

“The NHL’s Washington Capitals were one of the first major brands to test a custom browser theme and the connection it can make with fans. We were always pleased with the results,” says founder Patrick Murphy. “Now, to have that work acknowledged by such a prestigious organization is outstanding.”

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

###

Posted in Press Releases | Tags: award, Branded Browser, business, custom browser, Washington Capitals | No Comments »

Brand Thunder Announces Partnership with Yahoo! Search to Extend Web Search into Internet Browser Customizations by Brand Thunder

For Immediate Release

COLUMBUS (September 29, 2008) — Brand Thunder LLC, the browser customization specialists, announced today its relationship with Yahoo! Search to integrate their web search into all Brand Thunder browser customizations.

Brand Thunder reworks the visual style of a browser theme to match the colors and logos of its partners while also adding content and functionality to the browser. The browser customizations also provide marketers with a more persistent connection to their customer whenever they are connected to the internet and regardless of the web page they are viewing.

The growing list of company’s extending their brand to the browser includes the leading internet news blog site, The Huffington Post (http://www.huffingtonpost.com/firefox), NHL’s 2007/08 Southeast Division Champs Washington Capitals (http://capitals.nhl.com/browser) one of the top celebrity and entertainment news sites, Starpulse.com (http://www.starpulse.com/SPBrowser). In the coming weeks, additional browser themes will launch for sports teams, universities and special interest groups in the US and UK. The full list of announced and active custom browser themes can be found at http://brandthunder.com/gallery/.

“Finding the right search partner was critical to offer our custom browser themes to more companies and keep it as a free, value-add download for their customers and fans,” says founder Patrick Murphy. “Brand Thunder has some of the leading brands in the music, sports and internet industries as clients. Including Yahoo! Search, one of the best brands in the category, is a substantial ‘next step’ as we grow our company.”

“While you’re seeing more customization in web applications and toolbars, nothing is as relevant and prevalent as the browser when someone’s on the internet,” continued Murphy. “When you take a standard browser, like Firefox, and wrap it to look like it belongs to a user’s favorite team – you’ve got something compelling.”

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the Huffington Post, NCAA, NHL, Starpulse.com, and Universal Music. Samples found at http://brandthunder.com/gallery/.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202
patrick@brandthunder.com

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Starpulse.com and Brand Thunder Ink Deal to Deliver Everything Entertainment to Customized Internet Browsers by Brand Thunder

For Immediate Release

COLUMBUS OH (July 31, 2008) — Brand Thunder LLC, the browser customization specialists, announced today its relationship with Starpulse.com to build the first custom browser theme for the entertainment enthusiast.

The relationship creates the first custom browser serving the needs of the Entertainment News audience. The browser features a unique visual RSS sidebar which provides a more robust news feed than most RSS feed readers enable and will include headlines, lead paragraphs and photos of the latest celebrity news. The browser also integrates key aspects of Starpulse.com including breaking news feeds and links back to the most popular elements of the site.

“The News Plus visual RSS sidebar delivers a detailed snapshot of the breaking news from Starpulse.com,” says founder Patrick Murphy. “It’s only one of the ways customizing the browser keeps fresh content in front of the Starpulse.com audience wherever they are on the internet, and an essential component in high-demand, entertainment news.”

“In addition to the site we offer feeds and widgets to serve the needs of our audience when they are away from our site, the branded browser theme will really make sure our Firefox users can stay connected and never lose contact with what is breaking on Starpulse.com. Brand Thunder is really helping us keep our most dedicated users connected with a really cool theme,” said Dave Armenia, CEO, Starpulse.com.

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

About Starpulse.com:
Starpulse is your connection to everything entertainment, with more than 3 million topics, it’s a complete online entertainment resource. The site features; entertainment news, gossip, exclusives, celebrities, movies, TV shows, music, video, photos, contests and much more! Starpulse.com’s site offers celebrity enthusiasts like you the chance to actively join the community and comment on blogs, topics and stories, view photos, and interact with other entertainment enthusiasts. Visit Starpulse it’s “Your Entertainment Destination” at http://www.Starpulse.com.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

###

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Coolfire Media and Brand Thunder Announce Distribution Partnership for Custom Browsers by Brand Thunder

For Immediate Release

COLUMBUS OH (July 29, 2008) — Brand Thunder LLC, the browser customization specialists, announced today that Coolfire Media will offer Brand Thunder custom browsers as a part of its Interactive services. The browser customizations will include the capability to offer functionality developed exclusively by Coolfire Media. Financial terms were not disclosed.

The customizations allow a visual takeover of the look and feel of the browser creating a totally branded experience that is persistent regardless of the web site being viewed. Additionally, functionality can be enhanced including embedded media players, RSS feeds incorporating images and text, and content widgets.

“We’ve made it simple to enhance multiple elements within the browser,” says founder Patrick Murphy. “We can offer that core capability to Coolfire Media, who in turn has extensive experience in providing new media solutions to brand marketers and they can add their own functionality tweaks to our current portfolio of offerings.”

“Brand Thunder has built a complete end-to-end process for a very compelling niche product,” said Eric Stanley, of Coolfire Media. “We think it leverages our interactive capabilities, gives us the flexibility to make unique offerings and will be in demand by our partners.”

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

###

Posted in Press Releases | Tags: coolfire media, custom browsers | No Comments »

Brand Thunder Takes Browser Customizations to Aspiring Models by Brand Thunder

For Immediate Release

COLUMBUS OH (July 15, 2008) — Brand Thunder LLC (http://www.brandthunder.com), the browser customization specialists, announced today its relationship with Dynasty Athlete Representation (http://www.dynastyreps.com).

The agreement represents an entirely new channel for Brand Thunder by providing browser customizations for individuals instead of corporate brands. Two popular models will be featured, Lauren Stevens and Danielle Wolfe, offering users the opportunity to follow the professional careers of these rising stars. The browser customizations will keep users aware of breaking news, professional appearances and photo galleries. It can be downloaded at http://www.brandthunder.com/dynasty.

“Brand Thunder offers presence and communication as much as customization,” says founder Patrick Murphy. “Dynasty approached us to build and grow the organic internet popularity they’ve seen in their top models, and this customization offers an opportunity to create that celebrity to fan connection.”

“The fascination with Lauren and Danielle started with recognition on popular internet sites,” said Darren Heitner, CEO of Dynasty Athlete Representation. “We felt Brand Thunder offered the best product to help maintain their presence in the internet community while Dynasty develops their professional careers in other media.”

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

About Dynasty Athlete Representation,
Dynasty Athlete Representation is a full service sports and entertainment agency with services that include contract negotiations, marketing, endorsements, charity, philanthropy and retirement planning for its clients. For more information about Dynasty Athlete Representation, LLC or any of its models visit http://www.DynastyReps.com.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

###

Posted in Press Releases | Tags: custom browser, models | No Comments »

Brand Thunder Expands Executive Team with Two Hires by Brand Thunder

For Immediate Release

COLUMBUS OH (July 1, 2008) — Brand Thunder LLC, the browser customization specialists, announced today that it has hired two internet executives, Brij Charan, Director of Technology and Design, and Kevin Dwinnell, Director of Product and Marketing.

“To call either of them a ‘new hire’ doesn’t do them justice,” says founder Patrick Murphy. “They’ve both been intricately involved in this venture since the beginning and I’m thrilled they’ll now contribute as part of the executive team.”

Charan will lead the development and designs for all of Brand Thunder’s products and services including styling visual elements of the browser customizations, extending browser functionality and developing a scalable download system. He brings extensive experience in software development, hardware infrastructure and graphic design. His previous work has spanned the Firefox, Flock and Netscape browsers. Charan will operate out of his office in Vancouver, British Columbia.

Dwinnell will focus on defining Brand Thunder’s product direction in addition to the marketing and promotion of Brand Thunder and its products. He has over 15 years of experience in the online industry defining, launching and managing programs for the AOL, CompuServe and Netscape brands. His experience in business, product and promotion management also includes work for Hanna-Barbera Studios, Liebert Corporation and Turner Broadcasting Systems. Dwinnell will be based in Columbus, Ohio.

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

###

Posted in Press Releases | Tags: custom browser, executive team, new hire | No Comments »

Brand Thunder Receives Initial Funding from TechColumbus by Brand Thunder

For Immediate Release

COLUMBUS OH (June 11, 2008) — Brand Thunder LLC, specialists in internet browser customizations, announced today it received an investment from the TechColumbus Regional Commercialization Fund. The $250,000 investment will allow Brand Thunder to build out its technology platform and develop its client base.

Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse and Universal Music.

The TechColumbus Regional Commercialization Fund is designed to invest services and money in companies that exhibit the best opportunities to build a scalable, high-growth company that can attract follow-on capital. This investment is part of a $22.5 million initiative - known as TechStart - that will drive the launch of new technology-based companies in Central Ohio over the next three years.

“It’s a great endorsement,” says founder Patrick Murphy. “I’ve believed browser customizations are a tremendous asset to brands and their consumers, and now I’ve received material validation of that vision.”

“Our goal is to identify and assist companies that have high-growth potential to be very successful, to generate substantial revenue, to attract further investment, and to create high-wage jobs throughout the region,” said TechColumbus. “Brand Thunder has a unique product in a market that continues to reveal new opportunity.”

About Brand Thunder

Formed in April, 2007, Brand Thunder creates a more persistent presence between corporate brands and their internet consumer through its browser customization which leads to increased web site visits and revenue. Through a software installation, end users change the look and feel of their internet browser into an immersive experience from their favorite sports team, entertainment franchise or internet site. The customized browsers feature official logos, colors, content and functionality, but can also extend capabilities including video, music players or other internet widgets. Current business partners and clients include the The Huffington Post, NCAA, NHL, Starpulse.com, Universal Music and Yahoo!. Samples found at http://brandthunder.com/gallery/.

Contact

Patrick Murphy, CEO
Brand Thunder, LLC
614-408-8202

###

Posted in Press Releases | Tags: custom browser, funding, techcolumbus | No Comments »